What is Executive Presence?
You were probably told growing up that hard work = success.
While hard work is extremely important, it won’t get you where you want to be on its own.
Why?
Because work is not pure meritocracy.
You can do your job, do it well, and still get overlooked for promotions.
That’s where executive presence comes in.
Executive presence is often elusive, yet vital for leadership success. It is the unique blend of communication, competence, and appearance that shapes how others perceive you.
Some call it the link between merit and success. While many high performers emphasize competence, senior executives value those who excel in all three areas.
Want to learn more? Keep reading.
The 3 Areas of Executive Presence
Communication
It’s about making everyone—from the CEO down—feel comfortable and valued. Clear, concise expression paired with active listening builds rapport and influence. The ability to instantly engage with anyone is key.
Competence
This means demonstrating expertise with confidence, remaining poised under pressure, and showing emotional intelligence in high-stakes situations. It’s also you speaking up without second-guessing yourself.
Appearance
It’s more than just looking polished—it’s about the energy you project and how you align with the organizational culture. It’s also your body language and how you show up in virtual meetings.
While these principles are known, most people struggle to apply them consistently due to blind spots and entrenched habits. That’s where expert feedback and practice come in—precisely why I created the Executive Presence Mastery System.
The 90-Day Executive Presence Mastery System
The Executive Presence Mastery System (EPMS) is designed to transform high performers into world-class executive-level (c-suite) leaders through four essential pillars:
Pillar 1: Premium Professional Personal Brand
Goal: Establish a premium personal brand that leaves a lasting impression.
Key Outcomes:
Consistently make powerful first impressions.
Exude confidence and competence before speaking a word.
Uncover hidden opportunities through enhanced visibility.
Decimate imposter syndrome from your life.
Pillar 2: Meeting Influence & Impact
Goal: Strategically influence discussions and decisions in executive meetings.
Key Outcomes:
Confidently address any executive-level questions.
Add value and build relationships through effective participation.
Speak up memorably and leverage your time efficiently.
Pillar 3: Polished & Persuasive Presentations (advanced)
Goal: Deliver engaging and impactful presentations that resonate with executive audiences.
Key Outcomes:
Present fewer data points with more impact.
Stand out with presentations that are conversational and engaging.
Reduce prep time while increasing influence.
Pillar 4: Accelerated Alignment and Collaboration
Goal: Scale your leadership skills and accelerate team performance.
Key Outcomes:
Build relationships and networks that expand your influence.
Foster a high-performance culture and see tangible improvements in team outcomes.
Position yourself for rapid career growth through enhanced visibility.
Who Is It For?
This program is tailored for ambitious professionals and business owners who:
Seek more influence and recognition in their roles.
Struggle with visibility, despite delivering high performance.
Want to confidently navigate executive meetings and accelerate career growth.
Are preparing for a C-Suite or VP role in the next 1–8 years.
Have been newly promoted to a senior executive role.
Are now participating in executive board meetings.
What You'll Gain
Executive-level communication skills and confidence.
The ability to “nail it” in key meetings and presentations.
Faster career advancement than you thought possible.
Recognition for the value you bring to the table.
Your Investment
The 90-day Executive Presence Mastery System includes:
6 bi-weekly, 60-minute coaching sessions.
Personalized LinkedIn profile audit, communication style assessment, and elevator pitch template.
A professional presentation audit.
Virtual Custom Color Analysis (from colorguru.com).
Vision Board Instructions (you will need to purchase some supplies).
Paperback copy of The Practical Guide to Effective Communication: Get recognized for the value you already contribute.
Ready to elevate your executive presence? Let’s start transforming your leadership journey today. Click below to schedule a 15-minute exploratory session to see if the EPMS is right for you.
Laura Camacho, PhD